Many years ago companies would have a website built in the same way that they would create a brochure, letterhead or business card. The site sections would be decided and the words were written, this content would be passed to an agency or web design company and the site would be built. Once completed the…
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We have created this 10 Reasons To Use Email Marketing cheat sheet to get you up to speed on the benefits of email marketing fast: Saves You Money – Using email marketing technologies to send communications to your customers can save a fortune, the average price of sending an email is 1 pence. Compared to…
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Most companies or individuals that develop a ‘search engine strategy’ to rank well in search engine results focus on keywords. They choose terms they see as important to themselves; their industry, sectors, features, benefits, and products. Although this approach is fine for any company on day one, this strategy rarely works for good rankings in…
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Creating a Successful Online Business can be frustrating as you create a new way to sell your product or service online. When you are starting a new business or improving the performance of an existing venture, most people look to their website or lack thereof. We use the term ‘Online Business’ to describe our website…
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Finding success with Google Analytics. Google Analytics (https://www.google.co.uk/analytics/) is a free service provided by Google to track information on visitors to websites with the Google Analytics tracking code installed. We deal with many customers that have Google Analytics installed on their websites and never go past the first page of tracking information. They feel confident that…
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